Smart Energy GB - Campaign to target over 65’s who are offline


As you may or not be aware smart meters are the next generation of gas and electricity meters. They're being installed by energy suppliers in every home in England, Scotland, and Wales. Smart meters come with an in-home display screen that shows you exactly how much energy you're using in pounds and pence, in near real time and will bring an end to estimated bills. By the end of 2020, around 53 million smart meters will be fitted in over 30 million premises (households and businesses) across Wales, Scotland and England. The programme is already underway. Now nearly seven million smart meters have been installed. This is the biggest national infrastructure project in our lifetimes and it will enable a more energy efficient system for Great Britain.

Community Housing Cymru has been working with Smart Energy GB to promote the roll out of smart meters across Wales. We’re now entering the next phase of this partnership to ensure we’re really focusing on helping those who need the most help to understand the benefits smart meters can bring. Audience research shows that people over 65, who are offline, are much less likely to engage with the campaign. This will include many of your older tenants, and we want to work with you to ensure the campaign reaches them to build confidence in this new technology so they can benefit from getting a smart meter.

For more information on how you can help us reach these tenants please visit our webpage here.